Business advice sprouts success for Frankie and the Grocer

Published on 30 May 2023

Frankie and the Grocer - man holding fruit in front of a fruit and vegetable display

Frankie and the Grocer, a small family-owned business based at the St Agnes Shopping Centre, is gradually expanding, thanks to support from the City of Tea Tree Gully Small Business Advisory Service.

Business owners Amy and Daniel Hosking employ 10 people and hope to eventually establish a small deli to sell fresh sandwiches and salads when the time is right.

While Daniel previously managed fruit and vegetables across a supermarket chain, Amy said the couple felt they still needed support in some key areas of running a business. 

"When you’re a new small business owner, you don’t necessarily know the ins and outs of running a business. It was really helpful to talk through some of the ideas we had and think of the implications for those.

“We didn’t have any expertise in social media. Having a set of eyes from someone who is an expert in that area is really helpful. They gave us things to think about on how we can boost engagement to use this as a free source of advertising

“We thank people who support this local family-owned small business. Supermarkets can sometimes be more convenient, but when you shop small and locally, you are supporting a local family. Using the service was 100% worthwhile,” said Amy.

The City of Tea Tree Gully's Small Business Advisory Service provides up to three free one-hour sessions to residents or existing local businesses looking to start or grow a business. The service offers qualified, experienced business advisors. 

More about our Small Business Advisory Service

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Picture: Daniel Hosking at Frankie and the Grocer.